Fragrance Creation

Discover the art and science behind crafting unique and captivating scents tailored specifically for your brand.

Creation Process

The creative journey transforms raw materials into stunning fragrances to evoke the senses.

Carefully selected ingredients from a palette of natural and synthetic notes, including essential oils, floral absolutes, spices, woods, and musks are meticulously balanced to craft a harmonious, layered composition.

Through patient trial, testing, and refinement, our perfumers blend and amend proportions, creating a fragrance that delights the senses and leaves a lasting impression.

Creation Process

Applications

Our fine fragrances can be reimaged for perfumes, candles, and diffusers, as well as luxury lotions and soaps.

What works for a fine fragrance may need to be modified for a candle, or skincare product, so formulations are adapted to the medium, ensuring the scent interacts perfectly with heat, water, or skin.

Each scent is perfectly tailored to its purpose, ensuring a fresh, engaging experience every time.

Applications

Blending & Maceration

Like a fine wine, fragrances mature gracefully over time, resulting in a smooth, balanced, and irresistibly captivating perfume. Through blending and maceration, the magic of perfumery comes to life.

Blending is the artful process of combining various scent ingredients, like florals, woods, and spices, into a balanced composition that tells a story.

It's all about experimenting and finding harmony between notes, often through many rounds of fine-tuning. When the blend is perfected, maceration begins, a crucial resting phase where the fragrance ingredients meld together over time, deepening and refining the scent.

Blending & Maceration

Fragrance Strengths & Types

Understanding fragrance strengths is crucial for creating the perfect product. Each application requires specific concentration levels to achieve optimal performance and consumer satisfaction.

Fragrance Concentrations Guide

1-3%
Eau
Fraîche
2-4%
Eau
de
Cologne
(EDC)
2-7%
Body
Mist
2-7%
💆‍♀️
Hair
Mist
5-15%
Eau
de
Toilette
(EDT)
8-10%
🕯️
Candles
15-25%
Eau
de
Parfum
(EDP)
15-30%
🌿
Diffusers
25-35%
Parfum
35-45%
Extrait
de
Parfum

Note: These are typical industry ranges. Actual concentrations may vary based on fragrance profile, regional regulations, and market preferences.

A fragrance or aroma wheel illustrates the relationships between the four main olfactory groups based on their scent similarities and differences.

The wheel is organised into segments, each representing a specific scent category, with adjacent groups sharing common traits. This helps to identify and classify scents, making it easier to understand how fragrances relate to and complement one another.

Fragrance Strengths & Types

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