London Packaging Week 2026: A Celebration of Discovery, Design & New Ideas

London Packaging Week 2026 has officially wrapped, and after two busy days at ExCeL London, we’re leaving the show feeling inspired, energised and excited for what’s ahead.

Returning for our fifth consecutive year, we were proud to once again be part of one of the UK’s biggest events for the packaging industry – and this year felt particularly special.

With a record 6,688 unique visitors, more than 230 exhibitors and over 110 speakers, London Packaging Week 2026 was the biggest edition of the show to date.

A stand designed to make an impression

This year, we wanted our stand to feel like a true reflection of KeepMe – considered, creative and centred around the packaging itself.

We were thrilled with how our new stand came together, created in collaboration with Creation Exhibitions. From the overall design through to the product displays, every detail was considered to create a space that felt welcoming while allowing our packaging to take centre stage.

And it certainly became a talking point.

Throughout the two days, we had the opportunity to welcome familiar faces, reconnect with existing customers and partners, and meet designers, brands and industry professionals who were discovering KeepMe for the first time.

For us, this is one of the most valuable parts of London Packaging Week. There is something different about being able to step away from emails and video calls and have genuine conversations face-to-face – sharing ideas, discussing upcoming projects and hearing directly from the people shaping the future of packaging.

Introducing Sol

One of the biggest moments for us was finally revealing Sol, our new exclusive bottle collection.

Designed and developed by KeepMe Lifestyle, Sol has been created as part of our exclusive glass collection, combining distinctive form with the flexibility to be customised and decorated for different fragrance concepts.

At the show, we showcased a selection of different Sol executions, demonstrating just how differently the same bottle can be brought to life through colour, finish and decoration.

From subtle and understated to bold and expressive, the collection is designed to give brands a strong foundation while leaving plenty of room for creative direction.

It was incredibly exciting to finally see Sol presented on our stand – and even more rewarding to see the response from visitors who stopped to take a closer look.

A show centred around discovery

This year’s theme, Discovery, felt particularly relevant to the packaging industry.

Across the show floor, there was a clear focus on discovering new materials, technologies, creative approaches and ways of thinking about packaging. The Innovation Gallery highlighted 26 developments across luxury, beauty, drinks and FMCG, while the wider programme brought together speakers and businesses exploring everything from sustainability and regulation to design and emerging technologies.

Sustainability and the changing regulatory landscape were also major talking points throughout the event, with Extended Producer Responsibility (EPR), the upcoming Deposit Return Scheme and material choices featuring heavily across the programme.

For us, it reinforced the importance of looking at packaging as more than just a finished product. Every element – from the glass and componentry to decoration, functionality and secondary packaging – plays a role in creating something that works for both the brand and the end consumer.

More than just a trade show

Of course, London Packaging Week is about much more than what happens on the stands.

It brings together people from across the entire packaging ecosystem, creating an opportunity to exchange ideas, discover new possibilities and understand where the industry is heading.

For the KeepMe team, the conversations we had over the two days were a huge part of what made the show so worthwhile. From discussing new projects and upcoming launches to exploring creative possibilities and catching up with people we’ve worked with over the years, it was a brilliant reminder of how much the packaging industry thrives on collaboration.

And with so many brands, designers, suppliers and innovators gathered under one roof, there was no shortage of inspiration.

From the KeepMe team

Taliyah – KeepMe Lifestyle Account Manager

“I thoroughly enjoyed exhibiting at London Packaging Week 2026. It was fantastic to put faces to names, reconnect with familiar contacts, and have in-depth conversations about exciting projects that genuinely spark passion. A brilliant few days of inspiration, collaboration and new opportunities!”

Neil – KeepMe Lifestyle Group Director

“London Packaging Week was a fantastic opportunity for us to showcase our work and connect with new and existing clients. It is so encouraging to see the fragrance industry thriving, with so much entrepreneurial spirit, creativity and innovation on display. There was also a clear and growing focus on eco-conscious and sustainable packaging, which is exciting to see.

Beyond the business conversations, the event also provided a welcome chance to step back, catch up with people across the industry and enjoy a little time to relax. It was a great few days and a real reflection of the energy and opportunity within our industry.”

Looking ahead

Now that London Packaging Week 2026 has wrapped, we’re taking plenty of ideas, conversations and inspiration with us.

We’re excited to continue developing new packaging solutions, supporting our customers with their upcoming projects and, of course, seeing where the journey with Sol takes us next.

A huge thank you to everyone who visited the KeepMe stand, took the time to speak with our team, discovered Sol and shared their ideas with us.

And a special thank you to Creation Exhibitions for bringing our new stand to life.

Until next year, London Packaging Week! 🤍

Keep the conversation going

The show may be over, but there’s plenty more to come. Follow KeepMe Lifestyle on Instagram and LinkedIn to keep up with our latest projects, packaging innovations and news from the team.

Instagram: @keepmelifestyle
LinkedIn: KeepMe Lifestyle